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What is the most used PPC platform? | North Pole Web Service

 A PPC (pay-per-click) platform is a type of online advertising where the advertiser gets charged each time a user clicks on their advertisement. The most popular PPC marketing tool is Google Ads, which is featured on several websites, applications, and search results pages. Using the Google Ads platform, businesses may create ads that appear on Google's search engine and other Google domains. The majority of marketers you speak with who have a PPC strategy in place use it as part of their platform mix. In comparison to most other systems, it boasts the most user-friendly interface and amazing data. And additional well-liked PPC platforms like: 1. Facebook and Instagram ads : Facebook ads are now known as Meta Ads . Facebook advertising's advanced algorithm determines which posts and advertisements people should view in their social network in the background. You can also promote on Instagram by using Facebook's advertising platform. Facebook Ads include placements fo