What is Pay Per Click Marketing | North Pole Web Service

  PPC (pay-per-click) marketing is a form of online advertising in which marketers accumulate fees when customers click their ads. The two main categories for pay-per-click services are social media platforms and search engines like Google. The three most widely used PPC ad platforms are Google Ads, Facebook Ads, and Twitter Ads. Advertisers place bids depending on how valuable they believe a click is in relation to the consumer, platforms, and keywords it originates from. One of the most widely used forms of PPC is search engine marketing, generally known as paid search. Pay-Per-Click is linked to top-tier search engines. When using search engines, advertisers often place bids on keyword phrases related to their target audience and only get paid when their ads—whether they be content to-search ads or e-commerce ads with both graphics and text—are clicked. Contact us:- +91 9530800544, 8264790560